XUMO
CES Experience
Xumo, a new streaming TV operating system backed by Comcast, made a confident debut at the global tech stage, positioning itself as a serious contender in the smart TV space. Its CES activation focused on a content-first, hands-on experience that prioritized real-world usability—showcasing intuitive navigation, seamless performance, and a platform designed around how people actually find and watch content, whether at home in their living room or on their daily train commute.
The activation resonated with retailers and led to Xumo getting a custom designed space in Best Buy’s coveted TV row.
